Strategic Build Intensives


Your online business,
built and ready
in days — not months.

You're on AttractWell. You have the tools. What you're missing is someone who knows exactly what to build on it, in what order, and why — and then builds it for you. Fast, beautifully, and without the back-and-forth that drags projects on for months. That's what I do.
200+
Projects delivered since 2022
150+
Coaches and service providers served
1
Platform. Zero duct tape. All connected.

How every package works

A Strategic Plan
with a Purpose.

No matter which package you choose, the structure is consistent — because this is what makes it work. Strategy first. Build second. Activation always.

01

You complete the Clarity Blueprint

A detailed questionnaire covering your brand, audience, offer, and goals. The foundation everything gets built on. The more thorough you are, the stronger your build will be.
02

Strategy Kickoff Call — 1 hour

We review your Blueprint together, align on messaging, and confirm your ICA and offer direction. You leave with total clarity on the plan — and so do I.
03

Copywriting analysis — solo

After our call, I do a deep analysis of your messaging on my own — developing copy and content direction for the entire build. You don't write a word.
04

Your build day(s)

I execute fast, you stay available for real-time approvals. Decisions made in the moment — not dragged out over weeks. The project closes inside the container.
05

30-Day Activation Plan delivered

You choose the plan that works for you. You'll have a week-by-week roadmap for getting visible, driving traffic, and booking calls. The website is the vehicle. This plan makes sure you drive it.
06

Post-launch support + 30-day check-in

At the 30-day mark we reconnect for a dedicated session to review your progress, see what's working, diagnose any bottlenecks, and make targeted refinements together. You show up with real data. We leave with a sharper plan.
Your Options

Three packages.
One clear path forward.

No matter which package you choose, the structure is consistent — because this is what makes it work. Strategy first. Build second. Activation always.

The Foundation

Authority Presence Build

For coaches who are ready to show up professionally online and start having real conversations — before everything is perfect.
1 - 2 Build Days
Right for you if…
  • New to coaching, need a professional presence
  • ICA still evolving — want real conversations first
  • Need credibility before investing more
  • Speed and focus over a full ecosystem
What gets built
  • Homepage — positioning, story, and one clear CTA
  • About page — your story, credentials, and approach
  • Work With Me page — one offer, one audience
  • Discovery call setup — pre-booking questions + confirmation
included
  • Clarity Blueprint review call (1 hr)
  • Messaging analysis & Copywriting
  • 30-Day Marketing Activation Plan
  • 1-week post-launch email support
  • 30-Day check-in + refinement call

Why only four pages?

Every page on your site should have a job. At this stage, that job is one thing: getting the right person into a discovery call. A focused four-page site that converts beats a sprawling site that confuses — every time. The funnel and lead capture come in The Growth Engine, once real conversations tell you what your audience actually responds to.
Not in this phase: Opt-in funnel · Email sequences · Purchase pages · Vault or course setup — these belong in The Growth Engine when you have real data to build on.
The Growth Engine

Lead Capture Build

You’ve had real conversations. Your offer is clear enough. Now sharpen it, build the page that sells it, and create an automated path to warm leads.
1–2 Build Days
Right for you if…
  • Have a site — ready to add lead capture
  • Had enough calls to know what resonates
  • Ready to stop relying only on referrals
  • Completed The Foundation, seeing early traction
What gets built
  • Offer optimization — sharpen positioning and promise based on real data
  • Opt-in or lightweight quiz funnel
  • Lead magnet delivery setup
  • Trigger automation — 1 path
  • Sales page — built around your refined offer with a clear CTA
  • Landing page + confirmation page
  • Email nurture sequence (5–7 emails)
included
  • Clarity Blueprint review call (1 hr)
  • 30-Day Marketing Activation Plan
  • 30-Day check-in + refinement call
  • Messaging analysis & Copywriting
  • 1-week post-launch email support

Why offer optimization before the sales page?

A sales page is only as strong as the offer it’s built on. Before writing a single word of copy, we use what you’ve learned from real discovery calls to sharpen your positioning and clarify your promise. This is the difference between a sales page built on assumptions and one built on evidence.
Not in this phase: Full site build if not done · Multiple automation paths · Payment integration · Client systems — ready for the full ecosystem? The Full Launch is your next step.
The Full Launch

Clarity to Clients — Website in a Week

Your complete client journey — website, funnel, automation, and client systems — built, connected, and activated in one focused week. No DIY. No patchwork. No midnight tech spirals.
3 Days Over One Week
Day 1 — Monday

Strategy + Positioning

Morning on Zoom: Clarity Blueprint, positioning statement, brand voice, design direction. Then I build while you rest.
Day 2 — Wednesday

Complete Build

90‑min live review, then I disappear into build mode. Thursday: finalize, test, and polish while you're off the clock.
Day 3 — Friday

Training + Launch

Full walkthrough, final refinements live, comprehensive training, and your 30‑Day Activation Plan in hand.
Why this structure?

Building on a real foundation, not 
a hopeful one.


The phase model isn't about doing less. It's about building what's right for where you are — so your investment works, your message lands, and your system grows on something proven.


1
The Foundation

The Foundation gets you into real conversations

Discovery calls teach you more than months of planning ever will. The Foundation gets you live and learning — so The Growth Engine is built on evidence, not assumptions.
2
The Growth Engine

The Growth Engine builds on what you've learned

Once you know what resonates, we sharpen the offer, build the sales page, and add lead capture — every element grounded in what you've already learned works. The Growth Engine is built for this moment.
3
The Full Launch

The Full Launch — when you're clear and ready

Clear, validated, and ready to have the full ecosystem built in one sprint? The Full Launch is designed for exactly that moment.
Revisions + Approvals

Questions about
feedback, revisions, 
and final approval?

Because these projects are completed inside a focused intensive container, the review process is designed to keep momentum high, decisions clear, and delivery moving without unnecessary delays.
How do feedback and approvals work during the build?
Feedback and approvals happen in real time throughout the build. This is the primary review process and allows decisions to be made quickly without weeks of back-and-forth.
Is there a refinement window after delivery?
Yes. After delivery or final review, you'll have a short refinement window to submit one organized list of minor updates related to the original agreed scope. Refinement notes must be submitted within 5 business days of our final build day.
What kinds of changes are included in the refinement window?
The refinement window is intended for small adjustments only, such as typo corrections, link updates, formatting fixes, button text changes, minor image swaps, and light layout refinements to deliverables already included in scope.
What is not included as a refinement?
Refinements do not include new direction, rewritten messaging, new pages or sections, new automations, or substantial reworking of previously approved strategy or design.
What happens if I request changes outside the original scope?
Requests outside the original scope, or requests that require deeper reworking after live approvals have already taken place, will be quoted separately as an add-on or new project.
What if I don't send refinement notes in time?
If refinement notes are not received within the stated window, the project will be considered approved, complete, and closed.
THE 30-DAY ACTIVATION PLAN

The system is built to launch.
You're built to drive it.

Every package includes a 30-Day Marketing Activation Plan — your week-by-week roadmap for getting visible, driving traffic, and booking discovery calls. The website is the vehicle. This plan makes sure you use it.
Ready to get started?

Here's what
happens when
you say yes.

Six steps from right now to launched, activated, and moving.
Questions first? Send a message — happy to talk it through.
1

Investment confirmed + Clarity Blueprint sent

Your spot is secured and your Clarity Blueprint questionnaire and google folder will be set up and sent to your inbox.
2

You complete the Clarity Blueprint thoroughly

This is the foundation everything is built on. The more honest and complete you are, the stronger and faster the build.
3

Strategy Kickoff Call scheduled

One focused hour together. You'll have a clear plan before we build a single page.
4

Copywriting analysis + build days confirmed

I do the strategic pre-work and your build days are locked on the calendar. No loose ends.
5

We build. launch. You activate.

Your system goes live. Your Activation Plan is in your hands. The momentum begins — and this time you have a real plan for what to do next.
6

30-day post-launch session

At the 30-day mark we reconnect for a dedicated session to review your progress, see what's working, diagnose any bottlenecks, and make targeted refinements together. You show up with real data. We leave with a sharper plan.