Your website looks good.
It's still not converting.
You're too close to it.
You built the thing. You know what every page is supposed to do, so you can't see what it actually does.
You've read your own copy so many times it stopped meaning anything.
You know what happens after someone books, so the gap before that is invisible to you.
And when nothing converts, the instinct is to rebuild — new design, new funnel, new lead magnet. More moving parts, same result.
Most of the time the problem is smaller and more specific than that. It's just not where you're looking.
A real diagnosis, not a checklist.
A 20–30 min video walkthrough
Screen recording, my actual reactions, in order. Where I got confused, where I lost interest, where I'd have left.
A one-page written summary
The three things to fix, ranked, with what to do about each one. Short enough to act on this week.
A clear first move
Not twelve improvements. The one that matters most. You keep both. Send them to whoever does the work — including me, if that's where it goes.
Nine places funnels usually break.
Who it's for.
✓ This is a fit if:
- You have a live website and an offer you're already selling.
- You're getting some traffic and very few conversations.
- You'd rather know what's actually wrong than guess at it for another quarter.
✗ It's not a fit if:
- You don't have a site or an offer yet. There's nothing to diagnose — start there instead.
- You want someone to build it for you. That's a different conversation, and I'm happy to have it.
20 years in sales and marketing.
200+ funnels built.

I'm Jessica Downing. I design websites and client-attraction systems for coaches, consultants, and online experts.
After 200 builds, the same breaks show up in the same order. I know what they look like and roughly what they cost you.
The reason I can do this in an hour is that I've spent twenty years learning where to look.
Jessica saw in 20 minutes what I'd been staring at for six months. Fixed one thing and started getting calls that week.
Every note landed. The priority list saved me from another rebuild I didn't need. Best $297 I've spent on my business.
The Funnel Review
What happens next.
You pay and fill out a short form.
Your site, your offer, who you're trying to reach, and what you think isn't working. Five minutes.
I go through everything.
Cold first, then with your context.
You get the video and the summary.
Within 3 business days.
You fix the first thing.
Or send it to someone who will.

